I used to believe that a great app idea was enough to make it successful. But after countless failed products, now I know better The stickiness framework has been my lifeline: 1️⃣ Trigger action with prompts 2️⃣ Ignite FOMO with constraints 3️⃣ Keep 'em coming back with rituals https://t.co/oVIDEPv2yD
REMEMBER & SHARE For some businesses, forming habits is a critical component to success, but not every business requires habitual user engagement. When successful, forming strong user habits can have several business benefits including: higher customer lifetime value (CLTV), greater pricing flexibility, supercharged growth, and a sharper compet
... See moreFeedback loops are all around us, but predictable ones don’t create desire.
You are now equipped to use the Hooked Model to ask yourself these fundamental questions for building effective hooks: What do users really want? What pain is your product relieving? (Internal trigger) What brings users to your service? (External trigger) What is the simplest action users take in anticipation of reward, and how can you simplify you
... See more“Take a human desire, preferably one that has been around for a really long time … Identify that desire and use modern technology to take out steps.”
The sticky engine focuses on getting users to return, and to keep using your product.
Consider how you might apply heuristics to make habit-forming actions more likely.