The secret to keeping readers hooked:
Formatting.
Here's a 4-step guide on how to flawlessly format any piece of writing: https://t.co/AWbVToRj5n
The secret to keeping readers hooked: Formatting. Here's a 4-step guide on how to flawlessly format any piece of writing: https://t.co/AWbVToRj5n
Practical things you can do to make your text clearer.
Open two copies of the same document and put them side-by-side. Edit in one, while referring to the other.
Rewrite your first draft using this rule: no significant words from the first draft are allowed in the second draft.
If your sentence has more than two commas in it, it’s probably too long.
I... See more
Open two copies of the same document and put them side-by-side. Edit in one, while referring to the other.
Rewrite your first draft using this rule: no significant words from the first draft are allowed in the second draft.
If your sentence has more than two commas in it, it’s probably too long.
I... See more
gilest.org: Clarity hacks
➊ Boil down your most important point. Remember to keep your target audience top of mind. ➋ Skip the anecdotes. Or jokes or showing off. ➌ Stick to the one-sentence limit. Now write it. ➍ Don’t repeat the tease verbatim. (If you used one.) ➎ Hack off the adverbs, weak words, extraneous words. Is it direct, succinct, clear? ➏ Now ask yourself: If th
... See moreJim VandeHei, Mike Allen, • Smart Brevity
- Have a captivating intro that buys goodwill.
- Have at least one peak of insight or surprise.
- Have an ending that satisfyingly justifies why the piece was worth reading.
There’s your writing formula. The rest of your article can be weak and most readers will still enjoy it. Take comfort in the implication: not every paragraph has to be interesting.
Julian Shapiro • Writing Well - Part 3 - Rewriting and Editing
ensuring your headlines are fit for the purpose. Make a promise, a specific reason to stick around. Now write it down in 10 words or less.
Liam Veitch • Stop Thinking Like a Freelancer
Give each Tweet its own “mini headline.” The first sentence of each Tweet is the most important. If you are writing an “actionable takeaways” Thread, the first sentence of each Tweet should be the actionable takeaway. This allows readers to quickly scroll through your Thread, skim the mini-headlines, and then decide if they want to dig deeper and r... See more
ship30for30.com • How to Start Writing Online: The Ship 30 for 30 Ultimate Guide
Kisss(s)
Keep it short, simple, surprising, structured (&stupid).
Write short sentences. Avoid putting multiple thoughts in one sentence. Readers aren’t as smart as you’d think.
Learn how brains organize ideas.
Readers comprehend “the boy hit the ball” quicker than “the ball was hit by the boy.” Both sentences mean the same, but it’s easier to ima