Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
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Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
Let’s look at the mind map in more detail here as a list. Effective thought-leadership writing:
Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
The second component of your thought-leadership niche is your passion and/or purpose. This is what’s really driving you. These are your thoughts about what you want to change for the greater good on this planet. If you reach your goals in spreading your ideas, in what way will the world be different and better? Your answer to this question links ba
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Who are you as an expert? How did you arrive at the topic you love so much? What makes you love it so much? How do you see things differently than others in your niche?
Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
He said he begins with evidence from social science and then looks for ways to illustrate it.
Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
Your experience, expertise and/or your education Your passion and/or purpose Your unique viewpoint—for example, the big idea that you are developing within your subject area
Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
Identifies some fields that go to the extreme on the characteristics or skills in question
Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
is born of your thought-leadership niche and brings in your opinion and life or work experience.
Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
Once they have a great story, marketing can enhance and improve on it from there, selling the heck out of it. Marketing and PR teams are always keen on innovative ideas. But if those innovative ideas aren’t properly brought forward to them, they might not have a lot to work with.
Rhea Wessel • Write Like a Thought Leader: How to Find a Constant Stream of Story Ideas to Position Yourself As the Go-To Expert in Your Niche
What is the big picture of your work or the big change you’re advocating? How do you propose to make it happen?