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Why Simple Is Smart
simplifying your language doesn’t simplify your message: Accessible writing can still be profound. “I try to write using ordinary words and simple sentences,” said essayist Paul Graham. “That kind of writing is easier to read, and the easier something is to read, the more deeply readers will engage with it. The less energy they expend on your prose
... See moreEddie Shleyner • Very Good Copy: 207 Micro-Lessons on Thinking and Writing Like a Copywriter
If you care about being thought credible and intelligent, do not use complex language where simpler language will do.
Daniel Kahnemann • Thinking, Fast and Slow
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Articulating ideas as simply as possible is attractive, not least because getting people to agree with us is attractive. But we have a tendency to overrate ideas that can be shared easily, with the most apparent advantages. By constant simplifying, we may be lulled into abridging our own ideas a little too much, and sooner or later our audience—or ... See more
simonsarris.substack.com • Long Distance Thinking
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sari and added
"Try not to use words like “surprisingly,” “predictably” and “of course,” which put a value on a fact before the reader encounters the fact. Trust your material.""Actually a simple style is the result of hard work and hard thinking; a muddled style reflects a muddled thinker or a person too arrogant, or too dumb, or too lazy to organize his thought... See more
William Zinsser • On Writing Well: The Classic Guide to Writing Nonfiction
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If you care about being thought credible and intelligent, do not use complex language where simpler language will do.
Daniel Kahneman • Thinking, Fast and Slow
That kind of writing is easier to read, and the easier something is to read, the more deeply readers will engage with it. The less energy they expend on your prose, the more they'll have left for your ideas.
Paul Graham • Write Simply
Ajinkya Wadhwa added
“Don’t write to sound smart. Write to be useful.
If you’re useful over a long time period, you will end up looking smart anyway.”
If you’re useful over a long time period, you will end up looking smart anyway.”
James Clear • 3-2-1: On taking action, writing well, and motivating others
Isaac Feldman added