The new creator economy will not only change the way in which content is created, but also unlock a world of entirely new tech and monetization opportunities that were simply not possible with Web2. 

The creator economy is now a multi-billion-pound sector, with estimates placing its value at over £200 billion in 2025.

But while the early years rewarded relatability, mass appeal, and a good editing style, we’re now entering a phase where value creation looks very different. The creators gaining traction now are the ones who deliver something dee... See more