Who is typography for? | Butterick’s Practical Typography
updated 6mo ago
updated 6mo ago
Luc Cheung added
Adam Zeiner added
As readily as I advise my clients that fewer and fewer lookers will ever become readers, I also encourage them that there is much to be gained from just a look. And I am seeing greater interest on their part in thinking deeply about achieving clarity and simplicity, of packing as much information in as little signal, of being ever more intentional
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