Our taste — these are our values and preferences. What draws you more: Art Nouveau's organic curves or Bauhaus's clean functionality? Are you moved more by a single person's suffering right in front of you, or by the possible harm that might affect thousands of future generations? Does your focus lean toward an impressive end, or an elegant means?
Ivan posits an elegant framework to the above question that breaks down value into three components:
Our capabilities — these are the skills and knowledge that we possess. Can you build a fire? Calculate the trajectory of a rocket? Craft a website? Determine who stole the cookie among a group of kindergar