What companies use metaverses for and why the big tech companies are so interested

It’s important to understand that Facebook’s “Meta” is just one part of “the metaverse”, with countless other projects – such as Decentraland and HyperVerse, as well as existing gaming platforms like Fortnite – all coming under a broad, hard-to-define umbrella concept known as “Web3”. Wired ’s Eric Ravenscraft sums it up well: “Talking about what ‘... See more

Throughout this primer, the Metaverse has been positioned as both a successor state to the mobile internet, as well as a platform for human leisure, labor, and existence at large. The success of this vision depends on whether the Metaverse has a thriving economy.

Welcome to the “Metaverse Continuum” –a spectrum of digitally enhanced worlds,realities, and business models poised torevolutionize life and enterprise in thenext decade.This continuum is bringing the next majorwave of digital change to enterprises,and leaders need to start making big leapsforward in how they think about their business– today. Soon... See more

"The emergence of the metaverse as a computer-generated scaled shared space means that there will be a whole new (virtual) world where we can express ourselves and potentially introduce a different version of who we are all while playing together, learning together, creating together and more. Essentially, we think of the metaverse as the next glob... See more

Roundhill has defined seven key company categories that currently and, in the future, will enable and empower the Metaverse to become the viable digital future:Compute: companies enabling and supplying computing power to support the MetaverseNetworking: companies (such as Internet service providers, networks, and exchange centers) providing real-ti... See more

The major themes of this shift are the metaverse and web3 movements. They are two sides of the same coin, creating a new front- and backend of the Web. Where metaverse uses new tech like extended reality and AI to create new ways of digital interaction, web3 is using blockchain and tokenization to build a more distributed data layer into the intern... See more

We think of brands as creators on our platform. They have the same roles as everyone else. Ultimately we’re focused on a number of different verticals: fashion, music and video entertainment, sports, and education. A number of verticals. Part of the work there was trying to figure out how experiences in those verticals become transformational in th... See more