We went public, and we have more than 50 percent American investors as shareholders. Before going public, I said to them, “Are you looking for a company that grows very fast, that makes profits that are too high, in our view, quick profits? Do not invest in our company. Do you want a company that grows in a gracious way? That allows suppliers to grow alongside it, so that your artisans can grow as well as the company’s staff?”
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‘We have grown almost 6000% since founding Fiasco 2.0 nine years ago, and attribute this success to one guiding principle—do what is right and the money will come.’
Our founders started our company to champion small businesses, in the belief that the Internet would level the playing field by enabling small enterprises to leverage innovation and technology to grow and compete more effectively in the domestic and global economies.
We only want to make great products and when you don’t focus only on making money and have reached a certain level, everything becomes about quality. Right now, there is a certain cultural fascination with fast growth, IPOs and so on, but I want to go slow, really slow and think long-term. It takes time to do good things. You see, this cultural phe
... See moreWe didn’t want to be everything to everybody. The goal was to make something that mattered, and to do it for the long haul. We said publicly that we’d never sell the company or take it public. We would do what was best for Kickstarter’s mission, not use it to do what was best for us.
I think we are trying to build a company that serves the people that use it rather than serves the company that we founded.
