vibecamp 3 & me

These days many of the best online social experiences happen in very small-scale environments. A few friends, a loose microcommunity, a cozy corner with the right vibes.

It's in the air, thick with it, even, in certain places — the cozyweb, the indieweb, the slow web; tiny internets and run your own social; independent creative communities, local le... See more

Today, we’re in web3’s Usenet era. Open protocol development, exponential user growth, compounding excitement, and — perhaps most importantly — the permeation of mainstream awareness without fully understanding it. Of course, there are many collateral impacts of this shift. The one I am focused on today is, selfishly, personal to my own experience:... See more

do find your tribe of collaborators and go deep with a handful, involving them in the value building process — developing skills, building something together, etc.)

Large parasocial platforms transformed the internet into a hostile and impersonal place. They feed our FOMO to keep us clicking. They exaggerate our differences for "engagement". They create engines for stardom to keep us creeping. They bait us into nutritionless and sensationalist content. Humanity cannot subsist on hype alone.

Small and sincere co... See more

Encountering for the first time communities in the real world founded on ideas, I began to realize that I had always felt what my friend David Perell calls “intellectual loneliness.” It’s a feeling that almost no one in your social circles shares the same passion for ideas as you. I realized I had always felt that there was no one I could share my ... See more

It helped me to think of marketing as simply: sharing my work with one person at a time — even if what I do on the internet can be accessed by everyone, anyone, anywhere. (This is the magic of the internet: asynchronous intimacy at scale, across distances.) This intimacy draws me closer. It lets me be more honest, more inspired, more real — like I’... See more

But going viral sounds awful. Give me living rooms, tiny venues, a zoom room with 12 people searching for something.