Saved by sari and
Ty Haney Is Doing Things Differently This Time
Imagine buying the perfect pair of pants. Their hem length and bagginess were debated and voted on by their future wearers. Their fabric was sourced ethically, and you can look up the metadata of where it was milled. They have been minted on the blockchain, so if you resell them, the next buyer knows they’re legit. And instead of the pants pattern ... See more
Friends with Benefits (FWB) • In the Future of Fashion, Everyone Gets Paid
Platforms such as MetaFactory and Zora are helping "consumer-creators" share in the profits from collectively-owned fashion houses and music labels.
Andrew Hayward • Decentralized Fashion Brands Are Turning Consumers Into Creators - Decrypt
- Brands will sell “decision rights” for future products. Buy shares in a company’s next design choice. It’s like kickstarter, but you’re shaping brands at a DNA level.
Greg Isenberg • The Future of Commerce - Greg Isenberg
Now-established players have learned that Instagram advertisements and influencer campaigns only scale to a point: they can net no more than a few hundred thousand of a brand’s “first best” customers. This has driven a shift toward physical retail and prompted founders to agonize over if and when to peddle their wares on Amazon, making direct to co... See more