TV audiences are plummeting, so how is sport bucking the trend? | Sean Ingle
Sean Ingletheguardian.com
TV audiences are plummeting, so how is sport bucking the trend? | Sean Ingle
While some leagues are more diversified than the NFL, the major predicament faced by traditional sports leagues is the same: big media pays for big sports because of big advertising. Big advertising in 2020 has more places to put it's money than ever before, and American consumers are increasingly spending their entertainment time with streaming... See more
Lea Boreland • Adapting sports
Football could lose 75 percent of its audience and matter just as much as it does now, assuming the people who stick with the game view it as a sanctuary from a modern world they distrust.
Chuck Klosterman • But What If We're Wrong?: Thinking About the Present As If It Were the Past
BBC doubled the number of its Olympic views online to WBD streamed more than 7 billion minutes over the course of the game Live viewing on TV sets totaled 36.1 million, or 59% of the U.K. population, according to Deadline . A R E C O V E R Y O F O L Y M P I C P R O P O R T I O N S | G L O B A L R E P O R T In the U.K. 218 million