To Start Building a Community, Master These Two Concepts

Communities should think hard about their onboarding process for new and returning users. They should understand what information is shared and needed to engage with the community, and what path those users are going on. They should think about how to summarize context to be more consumable for both new and returning users.

SaaS success is predicated on long-term user retention, and a vibrant community can help ensure users receive long-term value. Users who’ve gotten to the point of retention are some of your company’s best spokespeople. These folks likely have a deeper sense of connection to the product and may even have some novel ideas on how to better apply its f... See more