he explores what causes people to defend incorrect beliefs. This probably won't surprise you, but it has to do with how much of their lives, social life, and identity are riding on those beliefs. The more those are connected, and the more those are perceived as being under threat, the more strongly people will be motivated to avoid changing their... See more

Both the physical and the electronic isolation from people we disagree with allow the forces of confirmation bias, groupthink, and tribalism to push us still further apart

confirmation bias - your subconscious seeks information that confirms what you already believe and filters out contradicting information.

this is why people with opposite political views can watch the same event and see completely different things.

their RAS and subconscious are filtering reality through existing beliefs.