Are you conscious of who you are talking to at every touchpoint in your brand?
Your social media bio? Your pinned tweet? Highlighted posts? Lead magnet opt in page? Email list opt in? Landing page writing? Podcasts, videos, articles? Specific tweets? Post-buyer emails? When someone DMs you? When you DM someone else?
Clarity, centropy, and ordered consciousness are your best friend (in life and business). Overthinking, psychic entropy, and chaos are your worst enemy.
Yet, the only way you make life-changing discoveries is to do just that — get lost in the unknown, adopt the mindset of an explorer, and forge your own path to success.
The best thing you can do during these times is:
Brain dump journal about what you are struggling with.
Turn what you wrote into content (telling yourself what to do).