BrightFutureGuy
@bfg
PKM nerd, web3 enthusiast, podcast host, art appreciator, business growth is my passion
BrightFutureGuy
nf.td
Here are the rules of category design:
- Different is better than better.
- Being first is better than being better.
- If you can’t be first, set up a new one you can be first in.
Creating a category will help you stand out and essentially ‘own’ a word, phrase, or idea in the prospect’s mind.
And owning an idea in the prospect’s mind = the most powerful
Newsletters 3.0: Why “newsletter ad-only” businesses are dead and how to adapt
If you’re running a “newsletter business” the way most people do, you’re doomed to fail.
Let me explain…
When people think of a newsletter business or newsletter-first media company they think about a free daily newsletter that generates revenu
... See moreA long delayed golden age: or why has the ICT ‘installation period’ lasted so long?
Carlota Perezmedium.com
one view on technology cycles
Descartes was wrong: ‘a person is a person through other persons’ | Aeon Ideas
aeon.coThe cozy web is a turn of phrase describing the growing phenomena whereby web users seek refuge from public algorithm-driven social platforms and services that very often rely upon a surveillance business model. It’s characterised by comparatively small invite-only groups across a variety of applications many of which employ end-to-end encryption f... See more
Cyborg Social
surveillance is not the same as observation - but it's a definition issue, otherwise an interesting point
Evolutionary Mismatch and How To Evaluate It: A Basic Tutorial
prosocial.world
are we in evolutionary mismatch with social media and technology?