
The "why" and "how" behind Off-Menu (which might surprise you)

It's not like there are 5 other command-bar-as-a-service vendors. So people aren't used to buying a product exactly like this, and they don't always have a perfect vision in mind when we start working with them -- but they're super energized by the possibilities. We’re addressing problems that every PM or product owner feels viscerally.
Allison Pickens • The Future of User Interfaces


how can we be sure that the stuff we’re making is actually going to deliver value?
Joshua Seiden • Outcomes Over Output
Create a compelling onboarding experience by knowing and translating your vision to new members, making them feel welcome, and being clear about what you want them to know.
David Spinks • The Business of Belonging: How to Make Community your Competitive Advantage
In each of these projects I regularly found myself trying to convince friends, family, and potential future participants on the merits of these ideas. It was an uphill search for the words, frames, themes, and execution that would help others see it the way I or we did.