The goal is to make the complicated simple — not the other way around. The best ideas are often expressed as simple ideas. They’ll have power because they’ll feel inevitable.

Going back to Thich Nhat Hanh, I believe that writing is part of every design. If you can clearly define what you’re making and articulate its value, the steps to bring it out into the world will go much faster. It’s easy to put pixels together when you’ve already made decisions. And since we work across systems and borders, there’s no better way... See more

I find that it’s in this search for aesthetic satisfaction that so many of the best lessons are found. I’m not talking about ornamentation or bells and whistles. I’m taking about the beauty of the four Cs: Clarity, cohesion, consistency, and conciseness. If you have the eye, you’ll recognize them easily (even if getting there isn’t quite so easy).

T... See more