The Third Eye

By enshrining trade-offs in the mode of thinking of policymakers, and business people, and problem solvers, what you’ve actually done is create an incredibly infertile ground for creative ideas . Because you basically treat the trade-off as if it’s kind of just part of the system. I have to ask the question of this kind of obsession with efficiency... See more

Capitalism is often viewed as an efficiency mechanism, when in reality, it’s an exploration and discovery mechanism. The Austrian School of Economists recognized this. The miraculous strength of capitalism isn’t its beautiful singing voice or fantastic lyrics. Its true strength is not efficiency. In fact, a controlled economy can be very efficient ... See more

Applied “framing”: the interface

Most human behavior is strangely path-dependent. It’s significantly affected by strain and heuristics. By the way, if you sent that phone-only response out to my children’s generation, you’d get a 0% response rate because they really, really hate talking on the phone. What you do now is, for anyone under the age of ... See more