The Only 3 Types of Writing People Actually Want to Read | by Ayodeji Awosika | the Startup | Medium
Are you writing for a specific niche? Are you less concerned with reaching “everyone,” and more concerned with reaching a specific type of person? Then you need to answer a question highly relevant to that niche—something that will resonate meaningfully with your exact target reader (for example: someone deep in the field of biotechnology).
Nicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
People read major publications for three reasons: opinions, news, or to learn how to do something. That’s it.
Nicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
Form #1: Actionable Guide Form #2: Opinion Form #3: Curated List Form #4: Story Form #5: Credible Talking Head