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The New Go-To-Market Playbooks for Digital Health Startups
Rather than trying to improve them, the most exciting health tech companies will ignore the parts of healthcare that have become obviously anachronistic, actively discarding convention. The seeds of this difference have been sown in a handful of companies started in the last few years. They are painstakingly taking relationships from incumbents, wi... See more
Nikhil Krishnan • Things I’m Thinking About In Healthcare Part 1
Digital therapeutics – software that reinforces or replaces clinical therapies altogether – limit the need for live interactions with providers, and lower the barriers to accessing treatment.