The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
Robbie Kellman Baxteramazon.com
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
Uncommon Service: How to Win by Putting Customers at the Core of Your Business
amazon.com
The Compass and the Nail: How the Patagonia Model of Loyalty Can Save Your Business, and Might Just Save the Planet
amazon.com
Membership promises to be such a powerful and scalable way to build a brand that it’s also catching the attention of investors. Why? Memberships offer recurring revenue and since not all of the perks are directly tied to physical goods, they can be delivered virtually