From these companies’ perspective, the ideal consumer would do literally nothing but goon, lose at gambling, and maybe watch other people play video games. You can try to fight this. You can read a book, pet a dog, buy a stupid box to lock away your phone. You can make a joke about the box, about the absurdity of your need for it. What do these... See more

Gooning is a new kind of masturbation. More precisely, a new kind of masturbation at the heart of an internet-based, pornography-obsessed, Gen Z–dominated subculture every bit as defined and vibrant as the hippies or punks in their prime.