The Common Path to Uncommon Success: A Roadmap to Financial Freedom and Fulfillment

the higher the barrier, the lower the competition.

Seven days a week? Ouch. That hurt. It hurt because I knew the amount of work a daily show would entail, but also because I wondered if other people would listen to a daily show.

A new episode was released often.

I had to find a niche that I could dominate from day one, not because I was better than the competition, but because of the lack of competition.

Step 1. Identify your big idea. Step 2. Niche down. Step 3. Niche down again. Step 4. Keep niching till it hurts. How do you know when it hurts? It hurts when you become nervous that your target market is too small.