The CMO Who Never Wasted a Single Content Cent — Fenwick
Distribute Ideas, Not Content - Animalz
animalz.coTraditional firms—public relations (PR), advertising, search engine optimization (SEO), and web—are fighting to remain relevant by grasping for new services, such as social, mobile, and content, rather than focusing on what really matters, including pricing, technology, staffing, infrastructure, processes, and purpose.
Paul Roetzer • The Marketing Agency Blueprint
we can choose to consume information that adds value to our lives and consciously let go of the rest.