The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
David Meerman Scottamazon.com
The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
A Selection of the Larger U.S. News Release Distribution Services
David Meerman Scott • The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
Write about pretty much anything that your organization is doing.
David Meerman Scott • The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
When I first press “Record” on my iPhone, I simply ask the person I am about to interview if it's okay to post the video on YouTube. I also ask about name spellings and company affiliation and title. I then know how to refer to my interview subjects throughout the video, and I have a record of them giving me permission to record! During the video-e
... See moreDavid Meerman Scott • The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
Word of Mouth Marketing Association has created an ethics code.5 I recommend that you read it and follow the guidelines.
David Meerman Scott • The New Rules of Marketing and PR: How to Use Social Media, Online Video, Mobile Applications, Blogs, News Releases, and Viral Marketing to Reach Buyers Directly
Integrate Social Media into an Offline Conference or Event