The Building in Public How-To Guide

Whether you’re just getting started or you’re already in the process of building a product, knowing and contributing to your community is key at every stage. Remember that, and you’ll find and nurture the right atmosphere for collaboration, growth, and eventually a sustainable business that matters.

Whilst this has been written from the perspective of Building in Public which is very much a creator and founder thing. We need to understand that the Building in Public movement is really just a 'grow in public' movement.

1. Be clear on your goal

I call this your Build in Public North Star .

Too many people find out Building in Public has so many benefits and start posting all sorts of updates on their social media. Then they find out ... no one cares about what they say. How can you avoid this?

For that, you can look at the few common goals for Building in Public:

• To

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To do all this, you’ll need to become comfortable saying I don’t know and asking others for input. Ultimately, learning in public strengthens your thinking by exposing your ideas to diverse perspectives early on. This can save you precious time and money. It also builds public trust and engagement by letting your stakeholders—whether colleagues or

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I knew that the Pencils of Promise story I wanted to tell hadn’t yet occurred, so I turned down every interview and media opportunity that came my way. I cared much more about PoP’s long-term success than its early notoriety. Creating something new is easy, creating something that lasts is the challenge. I modeled my approach after the bands I love

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