The Building in Public How-To Guide

What does this “building in public” phenomenon actually look like in action? For both Allred and Domm, it looked like vulnerability and authenticity.

Whether you are starting out or have been building in public for a long time, building in community can always create a valuable layer of depth and support that you can't get 'in public'.

Whilst this has been written from the perspective of Building in Public which is very much a creator and founder thing. We need to understand that the Building in Public movement is really just a 'grow in public' movement.

That next endeavor that you launch, whether it’s creating handcrafted products for the farmers market, starting a new coffee shop, if you share your story and give people a way to follow your journey, they will. Some will buy your products, others will tell their friends, and still more will cheer you on.

An audience is actually easier to build than... See more

Whether you’re just getting started or you’re already in the process of building a product, knowing and contributing to your community is key at every stage. Remember that, and you’ll find and nurture the right atmosphere for collaboration, growth, and eventually a sustainable business that matters.