The rock band Wilco found a valuable by-product in its recording process. The band filmed the creation of an album and released it as a documentary called I Am Trying to Break Your Heart. It offered an uncensored and fascinating look at the group’s creative process and infighting. The band made money off the movie and also used it as a

the group managed to put out a third album, the Motown-inspired Flowers.

GXSC's popularity was a movement in futurist aesthetics that spawned from the economic recovery and growing technology industry of the mid-late 1990s