The Best Niche Is the One You’re Still Figuring Out
You don’t just have to write to one niche.
Your readers aren’t one-dimensional. Neither are you.
50% niche
45% interests
5% random
Being multi-dimensional is the best way to avoid becoming obsolete in the age of AI.
Your job as a writer—once you’ve found your strengths, your high-performing topic areas (validated by data), and where you prefer to sit on the Writing Spectrum—is to match different audiences, genres, and writing styles to create a new and DIFFERENT category.
Nicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
This was exactly the same lesson I’d learned as a teenage gaming blogger: when I wrote about niche topics, viewership was mediocre. But when I wrote about universal life lessons, my writing went viral.
Nicolas Cole • The Art and Business of Online Writing: How to Beat the Game of Capturing and Keeping Attention
you are a solopreneur who wants to “own” a category or niche by creating a directory of knowledge, you should start a blog. But