“the belief that technology should not only serve a practical purpose but also evoke an emotional response“
Saved by Andrew Tam
“the belief that technology should not only serve a practical purpose but also evoke an emotional response“
“the belief that technology should not only serve a practical purpose but also evoke an emotional response“
Saved by Andrew Tam
This is how technology should work: starting with a human need, and a purpose, technology should extend outwards with the intent of expanding the human, not confining or reducing.
Apple designs their products for an emotional response. Start by asking "what do you want somebody to feel" and then they craft around that intention