Testing Business Ideas: A Field Guide for Rapid Experimentation (Strategyzer)

Will It Fly?: How to Test Your Next Business Idea So You Don't Waste Your Time and Money

Pat Flynn

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The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Eric Ries • 2 highlights

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The Right It: Why So Many Ideas Fail and How to Make Sure Yours Succeed

Alberto Savoia

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