Taste Is the New Intelligence

Taste is often dismissed as something shallow or subjective. But at its core, it’s a form of literacy—a way of reading the world. Good taste isn’t about being right. It’s about being attuned. To rhythm, to proportion, to vibe. It’s knowing when something is off, even if you can’t fully articulate why.

The people with taste aren’t always the loudest.... See more

Every carefully tended knowledge garden is a fingerprint of consciousness: A unique archipelago of interests, insights and inspirations that could never be replicated, even by the most sophisticated AI.

By thoughtfully collecting and connecting the ideas that move us, we not only create an invaluable external memory system (which can be great for A... See more

Second, by not letting algorithms decide what deserves your attention. If you want to feel creatively and intellectually alive, stop mindlessly consuming the internet and start mindfully curating it. You need a space away from social media's compulsive rhythm, where your ideas can grow at their own pace.

First, you need to cultivate a deeper relationship with your gut. The more our world becomes measurable and quantifiable, the more we need spaces that preserve what can't be measured—the hunches we can't explain, the patterns we feel but can't prove. A jazz musician knows when to break rules in ways no theory explains. A good copywriter can feel wh... See more