What if someone had already figured out the answers to the world’s most pressing policy problems, but those solutions were buried deep in a PDF, somewhere nobody will ever read them?”
Dear Think Tanks: No One is Reading Your PDF Report
the whole point of applied research is to inform decisions. You don’t necessarily need specialised communication channels and documentation. You need to get the insights in front of the decision makers when they need them. Look at the types of communication that are most effective in your organisation and copy what’s already working.
- just enough
... See moreAs somebody engaged in producing reports for the UN, this one hits home. I have seen first hand the incredible range of knowledge and expertise that exists in this organization. The UN is uniquely positioned to provide data and guidance on some of the most pressing issues of our time. But if the message is not getting through, are we just one more... See more
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hether the knowledge is basic science in an academic article, investment research in a Reddit thread, or investigative journalism via a new Substack — we’ll explore how to get more of it and more impact out of it.