Shoe Dog: A Memoir by the Creator of Nike

She was learning that I was absentminded, that I would drive to the grocery store and come home empty-handed, without the one item she’d asked me to buy, because all the way there and all the way back I’d been puzzling over the latest bank crisis, or the most recent Onitsuka shipping delay.

Don’t tell people how to do things, tell them what to do and let them surprise you with their results.