Seth's Blog : In defense of the hard parts

It is always harder to do this with one’s own product: we skip over the bad parts knowing that we plan to fix it later. We already know the model we’re using and the terms we use to describe it. It is very difficult to approach Slack with beginner’s mind. But we have to, all of us, and we have to do it every day, over and over and polish every roug... See more

So much of getting good at anything is just pure labor: figuring out how to try and then offering up the hours...

...Pleople always assume I'm interested in the end result-the wonderful thing they've made-when what I'm really interested in is the process. How did you get this way and why? I'm curious about the ugliness of trying, the years and years... See more

This is attention to detail. Care in design. Follow through in customer service. This is an embrace of elegance and wabisabi and the opposite of laziness. This is bringing care (which is rare and precious) to work even if most people would look for a shortcut instead.