Seth Godin on Your Story
Grow Your Business One Story At A Time: How Strategic Storytelling Helps You Stand Out And Succeed In A Crowded Marketplace
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Section 3: The Backstage Stories You Use For Marketing
Cathy Goodwin • Grow Your Business One Story At A Time: How Strategic Storytelling Helps You Stand Out And Succeed In A Crowded Marketplace
Telling stories can mean sharing what you’ve learned, but it can also mean sharing who you are. Think about these questions: What valuable experiences have you been through, and what have you learned? What do you know to be true about life and your industry? What’s your ethos? What are you working on now? What does your work process look like
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