“Confidence isn’t the assurance of a successful outcome, it’s the willingness to try.”

So the questions is, when it comes to building your business and your brand – what stories are you sharing? What are you giving your audience that allows them access to your world, your experiences, your past, your insights and the lessons they can learn from your journey?

Run your business like a business and not like a self-validation tool.

What activities are you consciously implementing based on your constant learning?

focus on what they really want and create a structure, strategy and systems to scale.

nothing will happen if you don’t make it happen. Nothing will happen if you don’t step up, take the reins and start to call the shots.

I’ve learnt a lot over the last few years and hopefully it means that you don’t have to make the same mistakes or take as long as I did to clue in to some of the things I really should have been doing from the beginning that would have made all the difference.

For most people I work with or speak to, it’s to run a business they love, doing the thing they want, but not working all the hours that god sends so they can have some balance. So, what’s the only way to do that? Charge more to fewer clients so that you’re making the money you want but not killing yourself in the process.

Your pricing tells a story to your customers about what you do and how you help, but it’s not a reflection of you as a person.