Of course, it must be said that games (good games, anyway) are designed to appeal to intrinsically motivated humans.

It is not enough to merely understand the various game elements and how they interrelate with one another — you must always consider how they relate to the experience. This is one of the great challenges of game design: to simultaneously feel the experience of your game while understanding which elements and elemental interactions are causing that

but he also believed that she would have to do more if she were to make games that people loved, not just games that people admired.