Pricing Design — A book by Dan Mall
pricingdesignbook.com
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Pricing Design — A book by Dan Mall
What should you take from this? First and foremost, charge a premium. It will allow you to do things no one else can to make your clients successful. We were able to charge a premium because we provided more value than anyone else in the industry. In a real way, we were charging on a fraction of what our clients made using our system. This is impor
... See moreAlex Hormozi • $100M Offers: How To Make Offers So Good People Feel Stupid Saying No (Acquisition.com $100M Series Book 1)
Reading time: around 2 minutes
In 2014, I talked with my friend and mentor Jason Santa Maria about an idea I had for a book about pricing for designers. I was 12 years into freelancing and 2 years into running my own agency, and I had learned a thing or two about the business side of design that allowed me to make more than triple the amount of inc... See more
In 2014, I talked with my friend and mentor Jason Santa Maria about an idea I had for a book about pricing for designers. I was 12 years into freelancing and 2 years into running my own agency, and I had learned a thing or two about the business side of design that allowed me to make more than triple the amount of inc... See more
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You’re paying for our creativity, for our ability to create order from chaos, to communicate your message, not for the time we need to solve your specific problem. The time it takes is our burden, not yours (so long as we meet deadlines). Is a brilliant logo worth less because we had the idea during our initial meeting? Is it worth more because we
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