- What’s surprising for many people, she says, is that marketing is actually highly tactical. There are frameworks and distinct steps founders can take to define what their company is doing, why it’s important, and why — above all the noise — people should listen to them. - How to Position Your Business - “You can't be everything to everyone, but... See more

Last year an Ecom agency I knew grew 525% in 9 months by solving one specific problem (clue: it wasn’t sending more cold emails).If you don’t book calls with big brands listen up:It’s harder and harder to stand out in 2025.‘FB ads for health and wellness’ won’t cut it when the barrier to entry = Wifi connection and a laptop.But you keep sending... See more