Off Kilter 141: World’s Most Expensive Scuba Mask.
There's another consequence of people's desire to achieve goals quickly and without risk: the elimination of surprise. Funnels and tubes emphasize efficacy and predictability, and these take precedence over other values like creativity, boldness, vulnerability, embodiment, etc.
Joe Edelman • On Planting Fields
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Frame failure as an AFOG (Another F*cking Opportunity for Growth).
Lenny Rachitsky • How to build deeper, more robust relationships | Carole Robin (Stanford GSB professor, “Touchy Feely”)
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Rory Sutherland on Lenny’s Podcast:
Products like Meta Portal TV, Google Glass, Japanese toilets, and wine boxes were amazing products but something about the timing or the marketing was wrong and the consumer never bit
Rory on Japanese toilets: “I think it’s barbaric that the Western Hemisphere dry wipes.”
The reason most people adopt new technology
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Sebastian Deterling: Whatever we put out there as a piece of design, into the world, has a persuasive component. It tries to affect people. It puts a certain vision of the good life out there in front of us. No matter whether we as designers intend it or not, we materialize morality. We make certain things harder and easier to do. We organize... See more
Alan Chan • My Vision: A New City
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Optimizing for drinkability/usability increases your TAM, but the opportunity cost is significant. You will lose consumers who want craft, who want to express their tastes, who want to understand something about the world — beyond their capacity to consume — through use of your product. Setting usability as the design standard keeps your product fr... See more
Marc Geffen • Friction Layers
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