Never Forgive Them

It isn’t that you don’t “get” tech, it’s that the tech you use every day is no longer built for you, and as a result feels a very specific kind of insane.

And no matter how you feel, this design was never for the customer. Nobody using Spotify was saying “ah man, I wish I could watch videos on this,” but that doesn’t matter because engagement and revenue must increase. It’s clear that Spotify, a company best-known for exploiting the artists on its platform, treats its customers (both paying and other... See more