Neatnik Notes · Motive as a filter

What’s Google’s motive for providing free email? Is it that they just want people to be able to communicate easily with one another, or is it that a major advertising conglomerate with a twelve-figure annual revenue stands to benefit tremendously by consuming and using all of your inbound and outbound communication? In comparison, Fastmail is a com... See more

Something to try the next time you’re considering a product or a service: spend a little time thinking about the motive behind it. It’s something that’s easy to skip entirely, especially when we’re busy evaluating a thing by its far more obvious and surface-level criteria. But motive is really important, and I think it can be an effective filter fo... See more