Giving ownership to creators is the most impactful way to empower creators. 

There is a transition happening from the attention economy to the ownership economy. Four ways to transition: the introduction of digital scarcity (NFTs), patronage (supporting creators), new economic models, and community ownership (DAOs).

There are many different ways to

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However, creatives have been limited in their ability to monetize their work while supporters have historically been limited in their ability to collectively share in the upside of their growth.

What, if anything, about this structure can and should change? We feel drawn to two ideas that feel deeply intertwined:

1) Increasing creative agency

2) Increasing economic control

By increasing creative agency , we mean freedom for creative people to move between quadrants. Artist, Creator, Institutional Artist, and Commercial Artist are all... See more