Monetizing Newsletters: When Creators Strive With Ideas

The two main monetization channels for newsletter writers are: subscriptions and ads. Subscriptions are great because they provide recurring revenue but it usually takes a bit of time to build enough trust for people to pay for a subscription. Subscriptions also suffer from what I call “the paywall paradox”.

For example, the next writing platform I am paying close attention to these days is Substack. Substack is aiming to be the “social” writing platform for paid newsletters. The reason I say “social” is because, unlike true social platforms where the purpose is to browse and scroll, Substack actually operates much closer to a tool for writers rather t

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