After a short, sharp exchange I said to him ‘You’re not in the boat sales business you’re in the boat ownership business’. He instantly got it: his business shouldn’t be built around a single transaction, his business should be built around the entire experience of owning a boat.

You live in a remarkable time in history. It’s time to stretch and make the most of it. It’s time to invest time, energy and money into doing the highest value activities for you. It won’t be easy, but it will be worth it. You’ve read this book for a reason and that reason is to act. You’re here to do it, not to learn about it. Enough with the

Be sure to keep your eyes on the prize. The reason you are doing this is because all the best opportunities go to KPIs. As a KPI, you will have more fun, make more money and enjoy more recognition. If you don’t become a KPI, you will get stuck chasing revenue, spend too much time searching for (half decent) opportunities and forever feel

Keep focused on your big game and why you want to win.

When something is important you should begin it now rather than waiting for all the circumstances to be perfect. There’s never enough time, there’s never enough money, there’s never a perfect plan – that’s life. Move forward anyway.

‘Resourcefulness shows up after you make a commitment, not before.’

If something comes along that you know you should do, then do it, and figure it out along the way.

I don’t spot opportunities for friends because I am looking for an immediate reward. I do it because I believe that it strengthens my network. With a strong network around me, I feel safer to step into the unknown and take calculated risks in order to reach my goals.

As a Key Person of Influence, this will be much easier than you think. People love being able to take a call from a person who is clear about the game they are playing, who’s credible, valuable and renowned for something.