- It’s important to note that content curation isn’t some shortcut to creating a wildly visited website. Or a lazy way to populate a website with stuff.- Good curators spend countless hours digging through the web trying to find the best resources for a given topic. And spend even more time formatting what they find in a readable manner.

Podcasting is *not* new audience acquisition. It is *not* top of funnel.Podcasting is close to the BOTTOM of your marketing ecosystem. I'm constantly trying to convince social followers, YouTube viewers, and email subscribers to listen to the podcast!And this screenshot is why. I'm not sharing this screenshot because it's exceptional – I'm sharing ... See more