Lessons in Process Power
joincolossus.comSaved by sari
Lessons in Process Power
Saved by sari
Many companies that decide to enter a business area in which they have little internal expertise or capability choose to outsource, as happened in the early days of e-commerce when brick-and-mortar retailers created their first online retail sites. They brought in third-party developers, consultants, and sometimes both. This approach enabled them t
... See moresmall company such as Etsy can afford the kind of computing power to process billions of page views on a regular basis that creates these kinds of experiences because of the cloud.
Inventory, Cook would later explain, “is fundamentally evil. You want to manage it like you’re in the dairy business: If it gets past its freshness date, you have a problem.”
Meanwhile, the company could watch and learn. “That was something we did quite well,” says Randy Miller. “If you don’t know anything about the business, launch it through the Marketplace, bring retailers in, watch what they do and what they sell, understand it, and then get into it.”