Goodwill Hunting #06: how aggregation theory applies to resale fashion

But aggregation won’t be enough to make secondhand fashion first choice. Consumers need better discovery and curation, which is why I believe that the future of (re)commerce is curation. 

These resale sites have low-to-zero marginal costs because they don’t have standard product COGS, physical distribution, and transaction costs. For example, Poshmark enables the connection between millions of sellers and buyers. The seller manages inventory, photography, pricing, marketing, packaging, and fulfillment. By making it easy to sell, Pos... See more